WTSألكا® is the brand for garment & textile cleaning solutions by WORLD TRADING SERVICES (ALKA LAUNDRY EQUIPMENTS & BOILERS) brand that continuously led to revolutionize concepts of professional garment care, industrial laundry & specialized dry-cleaning in the region.
It was in 1986 when Abu Abdullah; Mohammed Al Kharashi started a trading business in Riyadh. It is not a coincidence that this debut took place in the same year that King Fahd (HRH King Fahd Bin Abdulaziz Al Saud) affix the title "Custodian of the Two Holy Mosques – CTHM (خَادِمُ ٱلْحَرَمَيْنِ ٱلشَّرِيفَيْنِ)" to his name - Servant & Guardian of the Two Noble Sanctuaries. Showing relevance of the kingdom’s place as the cradle of faith and center of development in the entire MEA region.
The annual Pilgrimage to Makkah Al-Mukkaramah & Madinah Al-Munawara; provides millions of jobs and opportunities to the kingdom, historically bringing about new technologies and commodities along the way. By then, laundry was a passive job which depended solely on manual equipment for efficiency and production. WTSألكا® was one of the first brands who understand how innovations should not be applied only to speed up processes, but also to address common concerns in related industries; innovations that applies customized solutions and achieves efficient results; not only in machinery, but as an industrial mix of equipment, chemical, mechanical & thermal processes making up systems that adopt to profoundly variable realities.
“Innovation is our culture & we are developing to adapt according to the changing needs.” (Abu Khalid, General Manager)
Linking Hospitality, Healthcare, Institutions, Facilities, Restaurants, Residential, Commercial, Industrial Laundries up and beyond the level of Fashion & Clothing in Professional Garment Care. From this WTSألكا®, bears two factories & brands; AlkaBoiler® for steam & Makwa® for garment finishing equipment. These solutions arise as opportunities from our continuous development; new technologies & new demands. Supported by our commitment to raise standard of services.
Competence came from our collective aim of providing quality customer experience. Through the last 30+ years we grow to employ more than 300 service-oriented professionals. Distributed along our 12 outlets across the kingdom; one (1) export hub in Dubai UAE; two (2) factories Alkaboiler & Makwa. WTSألكا® operates through our 180,000 ft⊃2; warehouse with over 20M USD of stocks flowing annually. Our goods & services were specialized and customized according to each client's requirement, providing extra customer experience that separates us among competitions.
“We advocate to decrease consumptions and introduce - promote intelligent solutions to preserve life.” (Abu Abdullah, CEO)
In line with the UN's Sustainability Goals & the Kingdom's Vision 2030; we recognize that laundry & dry-cleaning, the fashion industry in general is one of the most pollutant emitting industries in the world. As the need to address climate change becomes more urgent, we became more committed to reduce waste & carbon emissions first within our operations; aligning our strategies, supplies & services compliant with sustainable & eco-friendly solutions;
(1) Biodegradable solvents, chemicals & detergents that cares to extend garment life & reusable and washable accessories.
(2) High performance, energy-efficient and electric heated equipment designed & optimized for sustainable operation; washers that optimize water consumptions with water recycling options & dryers that works at low temperatures.
(3) Encourage positive market behavior; by promoting sustainable purchasing choices in our solutions and adoption of a more conservative approach to operating consumptions.
(4) Cultivating core RE-CYCLE culture within our company policies, procedures and promoting maintenance, repair & parts refurbishment that transforms our operation based on closed loop recycling business model.
Our goal is so simple; "to provide solutions that makes clothes last longer"; assist to reduce the environmental impact of garment care while caring for all fabrics. Research shows that extending lifespan of clothing by an extra nine months thru optimized laundry / garment care can reduce carbon, waste & water footprints between 20% to 30%.
With this goal in mind, we built partnerships with leading international brands that represents our goals who shares the same sustainable commitments; continually raising awareness and pushing intuitive technologies on sustainability in garment & textile care. By instilling these changes, we hope to be a part of creating new standard of laundry & dry cleaning that benefits and give oppurtunities or the coming generationis ahead of us.
In short - WTSألكا® is committed to supply & deliver the best solution to your laundry & garment care requirement without compromise to our common sustainability goals. The best solution between need & possibilities, function & economy. Why settle with reasonable product, when the best cost you less?
Last 2019, Saudi Arabia launched “Enriching Hajj & Umrah Experience” (the same time its borders opened for tourism the very first time) – one of the leading programs of Vision 2030. The objective was to reach 30 million Umrah pilgrims annually until 2030. The mission is to achieve quantum leap in every service provided to all visitors, pilgrims & tourists - whether coming for Hajj, Umrah, or simply to experience the unparalleled Islamic and national heritage in the Kingdom. In sync with this rapidly emerging industry; garment and textile care has witnessed exponential growth and in peak since 2020.
2022 is when our story begins… Our staff and works defines WTSألكا®, customer experience solidify our niche in this market.
“Quality is not in the goods we provide but in the solutions you experience. Our investment is on your satisfaction.” (Philip, Marketing Manager)